January 2011
6 posts
4 tags
"Segmenting the godless: an unbelievably brilliant...
It’s the time of year when marketing experts set out their predictions for the year ahead and this one, taken from Helen Edwards on Branding: Snakes and Ladders, caused a wry smile.
Atheist
Former DDB planner David Bonney believes that millions feel oppressed by religion and would like to express their dissent. So he’s created a street fashion brand called Atheist, to launch in...
4 tags
Digital media allows for much more precise targeting. This creates value for...
– Rory Sutherland
5 tags
Wishes Come True
Christmas may seem like a distant memory but before the festivities started we told you about Thomas from Warrington, who has cerebral palsy and suffers from recurrent chest infections and epilepsy. JJ’s Christmas gift to our clients was to give Thomas and his family an unforgettable memory and make his greatest wish, to meet Father Christmas, come true.
Thanks to our donation, Make-A-Wish...
Formspring: Do you ever get creative blocks? if...
subcreation:
Yeah, creative block is very frustrating. I wrote this post on the subject a while back:
8 Ways to Beat Creative Block
Thanks for the excellent question! It is worthy of further thought and a more in depth post one of these days. Lately, I struggle more with finding motivation than coming up with ideas of what to do. I have long lists of ideas I want to get to, but scoping...
5 tags
The end of the Starbucks mug? →
Surely this is just a PR stunt, they’d never really get rid of the mugs?